Model’s wrist wearing a silver charm bracelet featuring Moomin characters, styled outdoors
LTC

Celebrate 80 Years of Moomins with Official Jewellery

2025 marks a special milestone in the world of literature and imagination – the 80th Anniversary of the Moomins. Since their first appearance in 1945, Tove Jansson’s beloved characters have captured hearts across generations, with their whimsical stories, gentle wisdom, and a world brimming with curiosity and kindness.

Flatlay of Moomintroll and Snorkmaiden sterling silver necklaces with a Snorkmaiden figure

To celebrate this incredible legacy, we at Licensed To Charm are thrilled to share our officially licensed Moomin Jewellery Collection – handmade in the UK from recycled sterling silver. Each piece is crafted with care and character, designed to reflect the timeless charm of the Moomin universe.

Our collection includes:

  • Character Charms: From Moomintroll to Snorkmaiden, Little My, and more, every charm brings a piece of Moominvalley to life.

Close-up of silver Moomin character charms clipped onto a charm bracelet, handmade in the UK
  • Statement Necklaces & Bracelets: Ideal for gifting or collecting, each tells a tiny story you can wear.

Model wearing layered Moomin character necklaces, including Snorkmaiden and Moomintroll designs
  • Miniature Accessories: Surfkins' hat, anchors, and tiny hats echo the rich storytelling of Tove Jansson’s world.

“Assorted Moomin sterling silver and gold charms styled around an open Moomin storybook

Whether you’re a lifelong fan or discovering Moomins for the first time, our jewellery invites you to carry a piece of this magical world with you. As the global Moomin community celebrates with exhibitions, events, and tributes, we’re proud to honour the characters that continue to bring joy to children and adults alike.

Keep an eye on our website – we’ll soon be launching something very special to help fans start or grow their own Moomin story in charms. Until then, we invite you to explore the collection and celebrate a timeless tale of love, nature, and adventure.

🔗 Browse the Official Moomin Jewellery Collection